MULTIMEDIA

Any sufficiently advanced technology is indistinguishable from magic


A gigantic extinct animal taking us centuries back… an animated ice-cream screaming for attention…an action hero performing mind-blowing stunts…we have watched all these scenes, experienced the thrill they create and wondered how human imagination can be translated into such fantastic imagery.

This is the magic of animation. Be it special effects in movies, imaginative advertising, exciting virtual games or quite simply a cartoon film, animation are gaining its ground in the global entertainment industry is growing at an animated speed.Tagged as one of the fastest growing global industries. Animation is projected to record US$ 80 billion by 2010* (US$ 55 billion, presently) with full-length animation movies contributing 28% (15% presently).
Animation is making inroads in many new directions. The next big thing on the Animation front is the Gaming industry. The global gaming industry will almost double in size, growing from an estimated US$ 19 billion (2005) to US$ 42 billion by 2010*.
This new opportunity along with the fast-growing demand for skilled animation professionals will provide professionals infinite career prospects all over the world.

Where is Multimedia used?
Multimedia in Animation:Animation has brought many imaginary characters and stories to life. From Mickey Mouse's endearing antics to Lara Croft's edge-of-the-seat adventures, generations have grown up admiring this magic. In India alone, 300,000* professionals by 2008 are expected to be employed in the animation Industry. Animation Application Areas include Entertainment (Movies, Television). Business (Marketing Demos, Product Promotions), Sales (Presentations), Education (CBTs/WBTs), Tourism (Kiosks), Publishing (Graphics & Printing), Web Design, Virtual Reality for Simulations in Defense, Engineering. Advertising (Commercials, Print Ads), Interiors and Fashion Design.

Career OpportunitiesVisualizers, Ink and Paint Artists, Special Effects Persons, Character Animators and Modeling Artists.

Multimedia in Entertainment Entertainment has undergone a complete facelift with the help of Multimedia. From the fearsome dinosaurs in Jurassic Park to the nifty sound and video effects in television commercials. Multimedia has changed the way we see the world. With the growth of this industry, there is an increasing demand for multimedia professionals in India and abroad. With proper training and experience, sky is the limit for you!
Career Opportunities Video Editor, Visual effects designer, Software Editor. Software mixer. Audio & Video Specialist, Author, Script Writer, Animator, Visual effects Professional, Cartoon Animator, Set Designer. Audio Editor, 3D Animator, Character Animator, Special Effects Manager.

Multimedia on the Web:Emails and websites have been given an entirely new dimension by Multimedia. Internet has become the new Art of communication that has opened the gateway to the global community. Extensive knowledge of multimedia enables unimaginable growth prospects in this field.
Career Opportunities Page Layout Artist, Layout Artist, Web Graphics Designer, Web Developer, Visualizer, Graphic Designer, Web Programmer, Web Content Developer, Web Animator, Site Manager, Art Consultant, Project Manager, Content Editor.
Multimedia in Imaging, Print and Publishing:Computer technology has increased the potency and power of the print media, making it far more visually stunning and internationally acceptable. And the effect is visible in the obviously improved layouts, and the unprecedented quality of the print work that we see everyday. The wide acceptance and deliverability of print media makes it a lucrative field for a multimedia professional.
Career Opportunities Creative Director, Art director, Visualizer, Graphic Designer, DTP Specialist, Cartographer, Page Layout Artist, Studio Manager, Art Consultant, Cartoonist, Editing Professional.

Multimedia in Designing:Multimedia allows the designer to play around with colors, styles, material and tones before finalizing the product. Multimedia enables the designers to see their imagination take shape virtually. Through static 3D object modeling and scene designing through computer graphics, designers can now experiment with designs, using a range of colors, forms, textures and tones. Thus expanding their creativity beyond every conceivable barrier.
Career OpportunitiesVisualizer, Fashion Designer, Interior Designer, Dress Designer, Jewelry Designer, Set Designer, Industrial Designer.

Gaming:Multimedia has expanded the potential and opportunities in Gaming and Interactive Communication industries. From fun-filled edutainment to addictive games on the internet, Cellular Phones and personal Digital Assistants, the field holds immense promise for those looking for an exciting career in a growing industry.

Career OpportunitiesCD Rom Author, Multimedia Programmer, Game Developer, Graphic Designer, Content Developer, Media Content Manager, Animator, Edutainment Specialist, Layout artist.